
(PLO)- The new Signature hotel model in Ho Chi Minh City has many new and strange features, bringing interesting experiences to young people.
MVillage Joint Stock Company led by CEO Nguyen Hai Ninh (former founder of The Coffee House chain) has just announced the launch of a new model of Signature hotel right in the heart of Ho Chi Minh City.
Sharing the idea of starting this new model, Mr. Ninh said, it is forecasted that by 2025, Millennials and Gen Z will account for 30% of the workforce in Vietnam. Especially, in the era of booming technology, young people like to look for new, personalized and cost-effective accommodation services to get valuable experiences.
Therefore, with the cooperation of owners, investors and operating managers, this model not only helps to protect the owner’s property, but also enhances the value of the property. Specifically, each hotel retains the old architectural culture, investors only improve and upgrade what is necessary, associated with local culture …
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Right in the central area, Signature hotels offer young people a new experience at an inexpensive price. Image: Vietnam |
For example, staying at a hotel on Le Thanh Ton street located in the heart of the street where Japanese cuisine converges… visitors will have many colorful experiences of Asian culture. Or the hotel on Hai Ba Trung street offers an artistic space among the Indochinese symbols of Ho Chi Minh City for visitors.
“Thanks to applying technology solutions, we optimize costs to have a price suitable to the needs of young people’s travel trends,” said Mr. Ninh.
According to Mr. Ninh, this tripartite model is transparent in the profit sharing ratio, so even though the rental market is bleak, convincing landlords to participate is also somewhat favorable.
Sharing about choosing to invest in M Village, Ms. Hoang Thi Kim Dzung, Country Director of Genesia Venture, said that the company’s founding team had professional operating solutions, optimizing initial investment costs. head.
Specifically, despite being affected by the COVID-19 epidemic, in 2022 the company still expands 16 new branches in central districts, the occupancy rate is over 90% and more than 50% of customers renew and return. service use. Moreover, the company has supported homeowners to manage projects with technology applications, helping to improve operational efficiency.
Another investor, Mr. Phan Minh Tam, Chairman of the Board of Directors of STI Company, said that young people’s demand for travel and business trips is growing. Localities and businesses have many tourism promotion and stimulus programs, so this is an opportunity to catch this wave and bring experiences to young people right in the most vibrant city in the country.

Tourism in Ho Chi Minh City collected more than 3,000 billion VND on the occasion of April 30 and May 1
(PLO)- On the occasion of Hung King’s death anniversary, April 30 and May 1 this year, the revenue of the tourism industry in Ho Chi Minh City reached more than 3,000 billion VND.
TU UYEN